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Ron Chalmers, The Edmonton Journal
6 D" H0 h5 W& Y9 }( q( bPublished: Tuesday, April 03, 20077 n# C6 |5 o9 m4 E: ]
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EDMONTON - Most Albertans think this is a bad time to buy a house -- but a good time to buy major household items.
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. L& S$ g6 F7 @1 I6 ]' BLeger Marketing surveyed 900 Alberta consumers for PricewaterhouseCoopers, in February, asking about the economy.
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" N$ S) g6 g+ N5 wResponses were compiled on a 200-point scale, with scores above 100 indicating optimism that conditions are good or will improve, and lower scores revealing pessimism that conditions are bad or will worsen.
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4 L2 G6 B4 b+ V, b( lIs this a good time to buy a house in Alberta?
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7 Y) K3 y2 g% @) vNo, not according to the sample's composite score of 71, showing significant doubt.
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5 s+ o) G6 x3 z" a0 SLeger's report noted "the relatively pessimistic sentiment regarding interest rates, combined with the fact that the housing market in Alberta has boomed over the last two years."
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When asked specifically about interest rates, the sample scored 66, with a widely-shared belief that rates will rise.; }! Q4 `1 @8 |: b& W
$ V7 C& W6 a8 `( w6 T+ pA question about household incomes drew a score of 141, as most people expected incomes to rise.
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2 A' w5 @; y: ?$ n7 A. e6 vThe sample scored 161 -- overwhelmingly affirmative -- when asked whether this is a good time to buy major household items "reflecting the fact that many Albertans are experiencing unprecedented levels of disposable income," the report said.
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The prospect for future unemployment was highly optimistic at 127 -- although it's hard to imagine how unemployment could fall any lower.' X/ E- R0 n. F0 S+ y( G
0 {5 F9 Q6 d# C' D7 A3 j4 pA related online survey of 420 Alberta business leaders similarly found optimism about fiscal conditions, current and future business conditions, and future unemployment -- all pushed by "the hot Alberta economy," the Leger report said.! W0 Z& x; T! W: }2 a
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Among those several measures, it found that fiscal expectations were the least positive, "which may be attributed in part to the fact that Alberta has a new premier in place, creating uncertainty in relation to fiscal conditions if compared to the previous Klein administration."& \- Q' E/ F9 p1 w
( k1 A) `- V$ G7 K- ^The business sample, like the consumer sample, expected interest rates to rise.
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Barry James, PricewaterhouseCoopers' managing partner in Edmonton, urged borrowers to consider the risk of higher rates.* Y* Y7 W& X3 ?7 y
+ @8 G" V( |( e* x, {"If you're going to make a large spend, ask yourself what one or two or three more points would cost," he suggested. |
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