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Ron Chalmers, The Edmonton Journal
+ S" M/ {, M# f. E' v6 S- XPublished: Tuesday, April 03, 2007! M' r4 Z) w& g6 |, `1 f. g) u
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EDMONTON - Most Albertans think this is a bad time to buy a house -- but a good time to buy major household items.- l2 O9 I3 W. @4 U m* q+ l
5 ]/ D5 y' a: P- Y4 |$ c) a2 h' ZLeger Marketing surveyed 900 Alberta consumers for PricewaterhouseCoopers, in February, asking about the economy.
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0 [* P& e; Z, B: D/ LResponses were compiled on a 200-point scale, with scores above 100 indicating optimism that conditions are good or will improve, and lower scores revealing pessimism that conditions are bad or will worsen.
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; _& j1 J% ^# u5 R% M" G) FIs this a good time to buy a house in Alberta?
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No, not according to the sample's composite score of 71, showing significant doubt.$ M/ U, K1 f& v V, u2 C& Y6 J+ f
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Leger's report noted "the relatively pessimistic sentiment regarding interest rates, combined with the fact that the housing market in Alberta has boomed over the last two years."& |& @: x/ h$ z+ p! t7 T- U( [! }9 _
- T+ C" p: a7 S6 L) mWhen asked specifically about interest rates, the sample scored 66, with a widely-shared belief that rates will rise.
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A question about household incomes drew a score of 141, as most people expected incomes to rise.- y$ g. M& E, R( s, J
1 [9 j' e, F; q% M" ]The sample scored 161 -- overwhelmingly affirmative -- when asked whether this is a good time to buy major household items "reflecting the fact that many Albertans are experiencing unprecedented levels of disposable income," the report said.
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The prospect for future unemployment was highly optimistic at 127 -- although it's hard to imagine how unemployment could fall any lower.* q' g# P8 r8 F ~- C
+ {! c2 m7 [# w2 a2 T5 YA related online survey of 420 Alberta business leaders similarly found optimism about fiscal conditions, current and future business conditions, and future unemployment -- all pushed by "the hot Alberta economy," the Leger report said.* c! D* B9 Q2 h2 |
1 \: e9 ~4 D/ V9 p# lAmong those several measures, it found that fiscal expectations were the least positive, "which may be attributed in part to the fact that Alberta has a new premier in place, creating uncertainty in relation to fiscal conditions if compared to the previous Klein administration."
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The business sample, like the consumer sample, expected interest rates to rise.. n# U+ h1 L" R; O6 W5 v6 E6 Z
' q2 C! Z! ^# y# vBarry James, PricewaterhouseCoopers' managing partner in Edmonton, urged borrowers to consider the risk of higher rates.1 d0 O; W! H7 Y$ N6 w6 v1 S8 x# U
+ k! `1 w! u1 { Q"If you're going to make a large spend, ask yourself what one or two or three more points would cost," he suggested. |
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