Gary Amrstrong, Philip Kotler, Cunningham, Peggy Cunningham, Lilly Anne Buchwitz, 2 o2 G. v& r9 `' G/ ^( D) U' c
2 s- ?$ q* j- R& E+ x r
8 T# \7 I+ J3 a/ hMarketing: An Introduction: third canadian Edition,, Pearson Education Canada,: M$ K0 T. I+ F1 l( n) q0 c
8 \! ]9 N+ L8 K' `3 A
For UofA course: MARK 301 and more. * b+ ^, V/ {( d+ p" P" k5 w1 B* m; O9 d F1 W! G